The Black Friday Sale Nobody's Talking About

Dear Reader,

It's Black Friday.

People have been lined up outside stores since 4 AM. Fighting over TVs. Laptops. Air fryers.

Celebrating the "deals." I'm shaking my head.

Because Black Friday is teaching you to stay poor.

• Black Friday trains you to be poor—lining up at 4 AM to buy liabilities on sale, celebrating 30% off things that lose value the moment you walk out the door

• Real estate is having its own Black Friday right now—motivated sellers, softening prices, inventory sitting—but nobody's camping out because they don't recognize a real deal when they see one

• The masses spend their money on Friday, the rich invest theirs on Monday—and that single difference compounds into the wealth gap everyone complains about but few understand

You're Learning the Wrong Lesson

Black Friday gets you excited about buying liabilities.

Things that cost you money.

That new TV? It just sits there. Loses value. Obsolete in three years.

Same with the clothes. The gadgets. All of it.

You're spending money on stuff that makes you poorer.

And you're celebrating it.

The Sale Nobody's Talking About

Want to know what's really on sale?

Real estate.

Right now. Today.

Prices have softened. Inventory is sitting. Sellers are motivated.

They bought at the peak in 2021 and 2022. Now they're feeling the squeeze.

Interest rates dropped from 7% to 6%. More cuts are coming.

The deals are incredible.

But nobody's lining up.

Why? Because most people can't spot a real opportunity.

Let's Do Some Math

You spend $2,000 on Black Friday. TV, laptop, clothes, kitchen stuff.

You "saved" $600. Feels great.

Now take that same $2,000. Use it as a down payment on a $40,000 rental property. Maybe a small condo.

Rent it for $1,200 a month. Mortgage and expenses are $1,000.

You're cash flowing $200 monthly. That's $2,400 a year.

Year one? You made back your entire Black Friday budget. Plus $400.

Year two? Another $2,400.

It keeps going. For decades.

One purchase dies in your living room. The other pays you forever.

See the difference?

Why the Rich Get Richer

It's not because they're smarter.

It's because they shop differently.

The masses spend on Friday. The rich invest on Monday.

One group buys things that go down. The other buys things that go up.

That's the wealth gap. Right there.

What I'm Doing Right Now

I'm shopping too. Just different stores.

I'm looking at apartment buildings. Small commercial properties. Anything cash-flowing.

Sellers are desperate. They overpaid. They're carrying high-rate debt. Their payments are killing them.

They need out. That's my Black Friday sale.

While you're at Best Buy, I'm calling real estate agents. While you're fighting for parking, I'm touring properties.

Different priorities. Different results.

The Market Is Perfect

Motivated sellers everywhere. Days on market are longer.

Interest rates keep dropping. Your payment gets smaller. Your cash flow gets bigger.

Banks are still lending. They want good deals.

This is the window. But you've got to see it.

Questions You Should Ask

Next time you're looking at that discounted TV, ask yourself:

Will this pay me? Will this appreciate? Will this create income?

No. No. No.

Now ask those questions about an income property.

Yes. Yes. Yes.

That's how you know what to buy.

The Training You Need to Undo

Black Friday trains you to think like a consumer.

Wait for sales. Buy things. Feel good about "saving."

You need to think like an investor.

Wait for opportunities. Buy assets. Feel good about cash flow.

Most people never make the shift.

They spend their whole lives buying stuff on sale that they don't need.

Time Won't Wait

The real estate sale won't last forever.

Rates keep dropping. Buyers will come back. Prices will firm up.

The window is now. Not next year. Not when you're "ready."

Now.

While everyone else is distracted.

Two Black Fridays

There are two sales happening today.

One at the mall. People buying liabilities on credit cards.

One in real estate. People buying assets with leverage.

One creates debt. One creates wealth.

You choose which one you're in.

The Real Truth

Black Friday isn't about helping you save.

It's about getting you to spend money you wouldn't have spent.

The real estate market right now? That's an actual sale. Properties below value. Sellers taking losses.

That's when you buy. When everyone's scared. Not when everyone's excited.

Final Word

Go ahead. Enjoy Black Friday. Buy your TV.

Just know what you're really buying.

Liabilities. Things that cost you money.

I'll be buying assets. Things that pay me.

In ten years, you'll have a closet full of outdated electronics.

I'll have properties paying me every month.

We both got our Black Friday deals.

But only one of us got richer.

Kiyosaki Unsensored

P.S. The institutional landlords are already selling. They see the red on the Excel sheet and they are dumping inventory. When the biggest players panic, the smart money buys. This video is your playbook for buying assets at a massive discount. Don't be the sucker who waits for the bottom—get the free Smart Guide and the video now.